352. Lacoste.

With sports wear still prominent on the streets it was about time Lacoste opened a fresh new store on one of London's most renowned streets, Regent Street. Taking aesthetics to a perfectly colour co-ordinated level, you could take your pick of polo shirt from their rainbow. Strung up so neatly and folded to perfection, the collection throughout the store was cohesive and precise. Sipping on gin, prosecco and lime cocktails the drink was refreshing much like the cool, clean vibrancy of the store.With a harpist setting the tone it was a rather cool atmosphere filled with the beautiful fashion kind, the likes of Gemma Chan and John Newman flashed their face and as well I exchanged a few friendly words with the lovely Maisey Williams.